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Emma

Brand Marketeer

Emma holds a master’s degree in Business Studies – Marketing, supplemented by a master’s degree in International Event Management, and has gained approximately three years of experience in brand marketing, e-commerce, and digital campaigns. She combines strategic brand thinking with a hands-on approach to activations, campaigns, and content. Emma enjoys working at the intersection of brand strategy, e-commerce, and consumer-focused activations. She translates marketing objectives into concrete actions and ensures brand consistency across various channels. Her approach is structured, creative, and results-oriented.

Relevant experience:

Emma develops and coordinates brand and sales activations such as events, tastings, and campaigns. She creates activation plans, monitors deadlines, and ensures the high-quality execution of marketing initiatives.

She managed e-commerce platforms and optimized online campaigns and promotions. Emma analyzed performance data and improved product pages, landing pages, and digital activations to increase conversion and engagement.

Emma coordinated marketing campaigns and partnerships with external partners and agencies. She monitored budgets, KPIs, and schedules and ensured the consistent execution of marketing initiatives.

She developed marketing materials and content for various channels, including websites, social media, and campaigns. Emma ensured consistency in tone of voice and brand communication.

Emma organized and supported marketing events, trade shows, and activations focused on brand experience and product awareness. She coordinated logistics, planning, and stakeholder communication.

Tools, Languages & Training:

Microsoft Word, Excel, PowerPoint, Canva, Tableau, SPSS, Qualtrics, Nvivo, Carerix, Drupal, inRiver, Shopify, Workfront, Netsuite, QlikSense, GS1, Braze, Oracle BI, Looker, Offer Manager

  1. Dutch: Native
  2. English: Professional
  3. French: Professional

  • Master of Business Administration – Marketing
  • Extended Master in International Event Management
  • Bachelor of Business Administration
  • Paid Ads – Basic
  • Marketing Academy AI
  • Storytelling
  • Time Management
  • Certificate in Marketing Intelligence
  • Certificate in Research Methods

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